Tips & Advice

From Overwhelming to Organized: Download our Free Guide to Global Product Management

by Elizaveta Naumov

November 28, 2016

pim-translation-guide In the next five years, cross-border ecommerce is expected to reach $424 billion, according to Forrester. With 42% of shoppers only buying from websites in their native language, retailers need to localize their business in order take advantage of the cross-border...
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The 5 Mistakes to Avoid When Going Global

Johanne, Content Marketer

by Johanne

April 13, 2016

aircraft-723900_1920 Expanding your business to international markets is no easy feat. While going abroad is a great way to grow your sales, especially when you’ve hit a wall in your home market, it also comes with a host of risks and challenges. Even big companies aren’t immune to international...
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The Ultimate Website Translation Checklist

by Elizaveta Naumov

July 20, 2015

website-translation-checklist We’ve covered a variety of topics on this blog, like creating a multilingual online store or how to choose your translator. We realized that what we were really missing was a global overview for anyone starting out their website translation. That’s why...
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Top B2B Marketing Channels

by Elizaveta Naumov

February 20, 2015

B2B-marketing-channels We love seeing research about the latest trends in marketing, which is why Regalix’s recent report on the State of B2B Marketing really caught our attention. At TextMaster, we work with a lot of B2B players in their content creation (and translation) activities. This...
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Holiday Content Marketing Tips and Ideas

by Elizaveta Naumov

December 22, 2014

holidaycontentmarketing As the holidays approach, many marketers want to adapt their content to fit the season, but don’t know how to give it a fresh twist. There’s no one-size-fits-all formula, but we do have a few ideas and examples to get your content marketing going through the holidays...
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